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How to earn trust and customer loyalty

Posted by Mac7 on October 7, 2016
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Real estate agents need to show their worth and build long-lasting customer relationships. Offering exceptional customer service is a great way for real estate agents to earn trust and customer loyalty.

 

The Sales Call

 

Here are a few guides to making the perfect call all the time.

 

• Study your clients to know if they are most likely to converse on the phone. This will yield more productive conversation.

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• Let your client know the reason for the call first. If you are calling to schedule an appointment, let the client be aware of this.

 

• Push the lines by making statements like, “I believe that you are interested in making improvements in areas like…” This would set the tone for further discussions.

 

• In choosing a time for the appointment, be specific, avoid vague and generic conclusions as they might lead to confusion.

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• When conversing with prospects, greet them by their name and tell them your name, company name and job title. Be friendly but make it as concise as possible.

 

• Make sure all contact details are as correct. Double check email addresses and mobile numbers to make sure you do not lose leads.

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• Follow up your clients with a reminder. A short and personalized reminder will do the job. A result oriented customer service is also ideal.

 

• Make notes with respect to the analytics and find out how many calls it takes to get the job done, how many meetings and conversations it takes to convert a lead.

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The Appointment

 

Let us take a look at the common characteristics of an appointment.

 

Do Your Homework

 

Run a good background check on leads, reviewing all tracking data related to them. Check out the company website and if they have any social media presence.

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Make Their Needs Your Focus

 

Make their needs your priority, letting them know that you have their best interest at hand, assisting them in making the best decision.

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Get To Know Their Purchasing Ability

As you make them aware of the time frame, do not lose focus of the financial aspect of the deal. They will find a way to pay for it if they truly need it.

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